FREEFLOW TECH - BOUNDLESS POTENTIAL OF DECENTRALIZED TECHNOLOGY TO EMPOWER AND UPLIFT PEOPLE AND THEIR COMMUNITIES. Chat, video conf, storage, social graph, parliament forum, wallet, treasury and whatever you would like to plugin in a decentralized fashion.
14 months to create a concept around ThreeFold technology, a new decentralized internet infrastructure - L0. My mission was to position the product and the brand as a breakthrough social layer and network experience. Along side TF's grant, the strategy consisted in crowdsourcing and crowdfunding the kick-off through batches of nfts directed to individual supporters and communities which could leverage and customize the fractal framework in its own benefit.
My role was to break down the technical documentation to create and position the brand and product.
1. The product developed was an all in one social app; 2. Brand strategy and Identity + Visual design + Videos